Shopify has become the go-to solution for sellers looking to sell online, after serving customers for over a decade. By making it easier to start, run, and grow a business with some of the best Shopify Apps, Shopify helps people achieve their goals. Apart from removing the barriers to business owners, they believe the future of commerce will have more netizens.
What is the average Shopify conversion rate?
According to Littledata, the standard store conversion rate was 1.6%, out of the performance of 1,900 stores on Shopify.
Littledata also discovered that a higher than 3.6% conversion rate places you in the highest 20% of Shopify stores.
And if you could convert more than 5% of your audience, you’re doing fantastic. Yet, only the top 10% of Shopify stores have those conversion rates.
If your conversion rate is less than 3%, you’re not converting as well as you could be.
Let’s divide the apps according to different criteria-
Best Shopify app to increase customer engagement
Keeping the customers engaged and convincing them to buy your product and service is paramount. They will never believe you if you fail to convince them about your product’s features.
Yet, Shopify is here with its solution.
- PushOwl Web Notification-
This Shopify app, PushOwl, empowers web push notifications that bring customers back to your sites. Customers will engage with your site daily, from flash-sales updates to back-in-stock news. It also recovers deleted carts, encouraging people to continue their unfinished buyer’s journey.
To add more, the app’s advanced features allow you to build a highly converted web-push campaign. Firstly, segmentation enables personalized campaigns, thus, delivering captivating content to different client groups. Also, its intelligent delivery feature sends notifications when people are active. Plus, all procedures, from sending web pushes to custom reports, are fully automated.
Best Shopify apps to drive conversions
Your marketing efforts will be useless if customers do not click the purchase buttons. The following app speeds up the buyers’ consideration, decreases cart abandonment and makes checkout easy.
- Free Shipping Bar
It is a Shopify app that offers a free shipping discount if customers reach a specific cart value. It shows advancement whenever they add more products to the cart & congratulate when their goal is achieved. This app promises great AOV and sales, as 69% of European shoppers will buy more for free shipping.
Further, you can customize your targeting strategy to optimize revenue. The apps allow you to choose to ship for different pages, countries, devices, and periods.
The customer can also change its background images to fit your brand’s mood and tones or any holiday season vibes.
Best Shopify apps to build customer’s loyalty and trust
Building and gaining new leads is a short-time game. But winning the trust and commitment are the long-run conversion drivers. Get your brand trusted and grow frequent customers with fantastic apps.
- BLoop Rewards & Referrals
It is currently the most-popular Shopify referral app. You can create referral program pages, rewards rules, pop-ups, and email marketing to increase customers’ lifetime value and gain new users through mouth publicity.
The BLoop Rewards and Referrals program lets you share your referral link with family and friends or on social media. You can earn rewards by referring people to join BLoop. If a friend or a relative places an order using the referral link, they will receive an incentive via email.
With this Shopify App, you can focus on many touchpoints to engage more potential customers and boost recurring customers. It is helpful to increase traffic and sales.
Best Shopify apps for analytics & tracking
Every business goes through trials & errors. These tools help you review your past performance effectively, thus, converting more and more every day.
- Conversific
Conversific combines Shopify and Google Analytics data and gives you precious insights to make better decisions.
The tool provides an industry benchmark with stats on site performance, conversions, revenue, and bounce rate. So you can see how your website is executing compared to your competitors.
Also, they collect the most prominent metrics in all business aspects, from Sales, Marketing to Net profit and product. All data is well displayed in a user-friendly interface.
Best Shopify apps for multi-channel Marketing
Omni-channel gets your store exposed to more clients. Use these best Shopify apps to optimize different marketing channels and increase sales.
- UpPromote
UpPromote is an affiliate marketing solution that provides tools for building, tracking, and managing marketing campaigns. At the moment, UpPromte is the No#1 affiliate marketing app on Shopify App Store.
With UpPromote, no technical knowledge is required. You can quickly build a professional affiliate campaign by generating unlimited commission programs or quickly creating coupons/ referral links for affiliates/ influencers. Furthermore, the highlight feature of UpPromote is UpPromote Marketplace, where you can find the affiliate’s profiles and free list your offers.
References- https://www.optimonk.com/best-shopify-apps-to-increase-sales/